Missoni elephant

Exclusive MISSONI Designed Bear and Elephant to Benefit OrphanAid Africa

November 8th, 2012  |  Published in Recent, Style

Designed by MISSONI exclusively for Holt Renfrew in support of OrphanAid Africa

Margherita Missoni will be at the Holt Renfrew Bloor Street in Toronto on November 8 at 5:00 p.m. 

Legendary Design. Worldwide Exclusive. Limited Edition. $50. Charitable Giving.

TORONTO, Oct. 24, 2012 Via /CNW/

Holt Renfrew and Missoni have partnered to create a limited-edition, worldwide-exclusive plush bear and elephant that will support OrphanAid Africa. To celebrate the launch, Margherita Missoni, Chief Accessories Designer of MISSONI, will make a public appearance at Holt Renfrew Bloor Street in Toronto on November 8 at 5:00 p.m.

  The bear and elephant, in the iconic MISSONI zig zag print, retail for $50 each and will be available at all Holt Renfrew stores across Canada. They have been designed by MISSONI exclusively for Holt Renfrew in support of OrphanAid Africa, a non-profit organization with the goal to ensure that orphans and vulnerable children in Ghana grow up in safe and permanent family settings with appropriate care and protection. Purchases of the bear and elephant will help Holt Renfrew reach its goal of raising $100,000 for children and families through OrphanAid Africa.

“I began volunteering with OrphanAid Africa nine years ago, in its early days,” said Margherita Missoni, President of OrphanAid’s Italian division. “To see the changes and impact we have made to better the lives of children is incredible and rewarding. We are very pleased to have joined forces with Holt Renfrew. The funds raised will further strengthen our cause.”

 “What Margherita is doing philanthropically is incredibly respectable,” says Alexandra Weston, Holt Renfrew’s Director, Brand Strategy. “We are thrilled to bring to you this unique MISSONI designed elephant and bear just in time for the holidays. At Holt Renfrew we love to offer the exceptional and this gift that gives back is exactly that. It is certainly on my holiday shopping list”.

The bear and elephant will be available for purchase through holtrenfrew.com and in Holt Renfrew stores across Canada beginning November 1.

OrphanAid Africa (OA) is a non-profit organization developing programs and projects to help vulnerable children and their families in Ghana, West Africa. The organization was originally founded as a local NGO in Ghana in 2002 and progressively grew internationally with registered branches in the United States where it is a 501 c3 non-profit, as well as France, Germany, Italy, Spain and Switzerland. The common goal of these branches is to rescue vulnerable children in need of care and to trace and reunify children with their families. These children are often separated from their families by poverty, the HIV/AIDs epidemic and the increase of rural-to-urban migration. OrphanAid Africa depends on the generous donations of individuals and businesses, as well as volunteers and partners, to help us carry out our work.

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